Introducing the New LEVANTE
October 5, 2026
Led by Yuki Ito, Megabass’s next-generation rod development team—Project “Zero”—set out to redefine expectations. Their goal was deceptively simple: to make a foundational bass rod
DESTROYER EVOLUZION Takes the Third of Design’s Major Awards
September 17, 2026
Outside the Conversation The world’s major design awards were built around architecture, mobility, consumer electronics, and medical equipment. Fishing tackle was never part of that
LEVANTE Wins Red Dot Award 2026 “Best of the Best”
May 6, 2026
https://youtu.be/6f1XE9iGUtw?si=9LloW94Eo8_DMs6B In April 2026, Megabass CEO and Chief Designer Yuki Ito achieved something no one in the fishing industry had done before: winning the Red
Fishing the Fall Transition with Squarebill Crankbaits
September 17, 2024
The late summer and early fall period presents a unique challenge for bass anglers. During this time, bass become more scattered and less aggressive due
Late Winter Jerkbait Fishing: A Tactical Guide
February 7, 2024
Bass fishing’s intrigue is amplified by the mercurial nature of its quarry, particularly noticeable in the winter months. February marks a nuanced shift in bass
Casting Big Baits with Oliver Ngy
May 17, 2018
https://www.youtube.com/watch?v=lwXRC8MPaOk Casting big baits effectively is a crucial skill for anglers targeting trophy fish. Whether you are fishing for muskie, saltwater species, or big bass,
Fish Spawning: Myths, Science, and Practical Tips for Bass Anglers
May 2, 2017
One of the greatest things about spending years on the water is watching fishing myths get busted over time. There are plenty of old ideas