Megabass Appoints Ryan Buttermore as National Sales Manager

Megabass Appoints Ryan Buttermore as National Sales Manager

Megabass of America, the North American arm of Japan’s premier builder of high-end fishing tackle, is pleased to announce the appointment of Ryan Buttermore as National Sales Manager, effective September 1, 2017.


170901-Ryan-Buttermore Meets Yuki-Ito
Ryan Buttermore meets Megabass founder and CEO Yuki Ito in Japan


Ryan joins Megabass by way of Dick’s Sporting Goods, where he was formerly a buyer in the fishing tackle department. Prior to his four-years at Dick’s, Ryan worked closely with small businesses as a banking officer at PNC Bank, where he identified and addressed the many challenges that small businesses face, leveraging financial instruments to drive key investments and improve the bottom line.


“As a buyer at one of the largest players in our industry, Ryan has a deep understanding of data-driven sales,” said Yuskei Murayama, CEO of Megabass of America. “But most importantly, Ryan is first-and-foremost an angler, and his journey to Megabass started like so many others looking for that competitive edge. I have no doubt that his passion for our sport, angling acumen, small-business banking and industry purchasing background will add immediate and long-term value to our partners throughout the United States.”


Consistent with Megabass’ long-term strategic vision, Kenichi Iida will transition from his combined Sales & Product role into a pure Product Management position, where he will be able to dedicate his full energies to Megabass’ considerable North American development initiatives.